Kairyu

In-House Brand

Industry: Fashion Industry.

Focus: Printed Jackets.

Project: 2020 to present.

Location: Orihuela Costa, Alicante.

Project Strategies.

Practical business solutions involve an understanding and a range of experiences in design and development, to evolve day-to-day functions within a brand. This project has utilised the below strategies to bolster operations and value.

“Kairyu is a modern Japanese maritime apparel brand that has a connection to the Edo period as well, the Standard Japanese word ‘Kairyū’ [海龍] means Sea Dragon”

— Luke Houghton | Founder & Digital Consultant

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